AI for Marketing: Top Tips and Tools from Marketing Experts [2024]
Cofilm's AI Marketing Guide: Learn from the experts, build your AI strategy, and leverage tools for success.
1. AI for blog writing
Have you ever wished you could clone yourself so you could write more articles, faster? Well, you can make that happen with AI content tools (kind of).
Despite what you’ve heard, AI isn’t here to replace writers. It’s here to help them. With AI, writers can:
Ditch writer’s block
Create content briefs and outlines
Generate long-form content quickly
Write blog titles and descriptions at scale
AI content tools speed up your writing, but don't skip human review. Fact-checking and editing are crucial for accuracy and quality. Many tools include plagiarism checkers for added assurance.
Key Points for Editing AI-Generated Content
Understanding the Big Picture:
Read the entire article first. Get a feel for the overall message, flow, and potential issues before starting edits.
Ensuring Accuracy:
Verify facts. AI can be wrong, so cross-check information, especially statistics or claims.
Polishing the Text:
Fix grammar and spelling. Even AI makes mistakes. Proofread carefully to catch them.
Making it Human:
Add your voice. Inject personality, examples, or anecdotes to make the content unique and engaging.
Vary the transitions. Avoid robotic phrases like "furthermore" or "additionally." Aim for a natural flow.
These tips apply to any AI-written content, helping you refine it into high-quality material ready for your audience.
5 Best AI marketing tools
Finally, I asked my teammates which AI tools they'd actually recommend marketers test out and implement right now. Here's their shortlist, the best of the best.